Ideas and insights for my small-team friends.

Avoiding Shiny Object Syndrome in Social Media Planning
Social Media Consulting, Social Media Development, Nonprofits, Social Media Management Corrie Oberdin Social Media Consulting, Social Media Development, Nonprofits, Social Media Management Corrie Oberdin

Avoiding Shiny Object Syndrome in Social Media Planning

Shiny Object Syndrome can be stressful - you are constantly on a roller coaster of ""Oh my gosh, all of our social media and marketing materials are TERRIBLE compared to this. Let's throw out all our social media plans, change our messaging, tactics, graphics, ALL OF IT, and start RIGHT NOW!" It can hamper our social media planning, content development - and even how we view our results.

Here’s how to combat it.

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Stop Apologizing for your Social Media Program
Social Media Development, Social Media Cleanup, Social Media Consulting, Social Media Management Corrie Oberdin Social Media Development, Social Media Cleanup, Social Media Consulting, Social Media Management Corrie Oberdin

Stop Apologizing for your Social Media Program

If you, like so many organizations, haven’t invested time, process & budget in developing your social program, not having the World’s Most Amazing Social Program isn’t a surprise, and YOU CAN STOP APOLOGIZING FOR IT.

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Don't Panic! Social Media Contingency Plans for Small Organizations
Social Media Cleanup, Social Media Development, Social Media Management Corrie Oberdin Social Media Cleanup, Social Media Development, Social Media Management Corrie Oberdin

Don't Panic! Social Media Contingency Plans for Small Organizations

The last few years have been a LOT, and if you are like most organizations, you’ve had people change jobs, get sick, or even just…not show up? When you use social as part of your communications plan, it can be nerve-wracking to think about what might happen in an emergency, so now is the time to start creating a contingency plan!

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